New-look Butlin's takes the holiday firm back to its roots after a £16m makeover

Canadian geese carve elegant ripples across a lake that mirrors the might of Exmoor. The shore is flanked with a cluster of brand-new villas, whose wood facades are decorated in pastel shades of lilac and tangerine. Inside, high-spec furnishings are augmented by art that harks back to the Thirties. At its Minehead holiday park, Butlin’s is going back to the future.

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